First off, yes girl! You deserve to have the brand of your dreams - you’re worthy of being the CEO of your dreams. More importantly, you’re CAPABLE of creating the brand and life you’ve dreamed of - it’s well within your reach. The key is to not overcomplicate the process. The steps are simple and with your hard work, determination, and commitment, you can launch a brand that makes you proud to be in your CEO era!

Here are the steps I give my new entrepreneurs when we work together:

1. Know Your Customers/Clients Like You’re Best Friends

2. Know Who’s Competing with You

3. Know What Makes You Different

4. Choose a Name That You Won’t Mind Using Forever

5. Develop Your Brand Identity based on Your Market & Goals

6. Represent Your Brand Like It’s Already Your Dream Brand

Choosing your career path doesn’t have to be a complicated process. Here are my tips for choosing your career path based on what you’re already good at.